LUMINATE YEAR-END REPORT
Added 2025-01-15 16:11:23 +0000 UTCsome interesting takeaways:
a lot huge focus on superfans
Gen Z dominate the "super fan" category
Gen Z are concert goers
Taylor Swift dominated 2024
"Cultural exchange" is a big word in the music industry as everyone seems to want to go global
They called Philippines and South Africa non-english speaking markets. Both markets speak english.
Download the full report. You can also go to their website
Comments
Thanks for the highlightsโshould make my reading doc easierโฃ๏ธ๐โฃ๏ธ PS why do you think *I* designated RP & all Africa as non-English speaking?
Ayda Lucero Fleck
2025-01-15 16:53:14 +0000 UTC
